Advertise With Us

As the leading multimedia company in Southwestern Pennsylvania, we have the reach and knowledge of the local market to help you target potential customers.

Print Advertising

The Observer-Reporter and The Almanac deliver news that matters to the people of Southwestern Pennsylvania. These community publications focus on hyperlocal reporting readers can’t get anywhere else.  Through our newspapers, magazines and special sections, we connect our readers to relevant products and services. We provide unmatched marketing for brands looking to reach well-read community members looking to support their local businesses.

Reimagine Main Street

Reimagine Main Street was created to help businesses take advantage of the amazing potential of online marketing. Quite literally, re-imagining the main streets of communities. We help businesses capture new potential customers through a variety of online opportunities — ultimately giving you increased exposure. From start to finish, our agency handles everything from building websites + search engine marketing to social media management, text + email marketing, targeted online advertising + more.

Event Marketing

We produce engaging, well-attended events in events in Washington, Greene and Fayette counties that bring value to event-goers, participants, vendors, and sponsors alike. Through our built-in promotions with The Almanac and Observer-Reporter platforms, along with our unique partnerships in the region, there’s no better way to get exposure for your business than one of our events. For vendors and sponsors, we offer high-quality, well-organized events with high-traffic venues to get your products and services in front of targeted audiences that fit your business.

OUR PUBLICATIONS

Observer-Reporter

The award-winning, daily Observer-Reporter newspaper has the most extensive reach of any news organization in Washington, Pa., and covers the Mon Valley and Washington, Greene and southern Allegheny counties. A trusted news source since 1808, businesses in the region use the Observer-Reporter to connect with their target audience, and consumers use the paper to gain important news, sports and lifestyle information about their communities.

 

 

2024 Observer-Reporter Media Kit

 

 

Sunday Readership: 39,560 | Sunday Press Run: 15,824

Daily Readership: 42,288 | Daily Press Run: 16,915

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The Almanac

The Almanac is an award-winning, weekly community newspaper covering the following communities in the South Hills of Pittsburgh – Bethel Park, Upper St. Clair, Peters Township, Mt. Lebanon and the surrounding areas. Over the last 50 years, The Almanac has become the areas’s most trusted news source and reflects a passion for the communities it serves, offering community news, sports and human-interest stories.

 

 

2024 The Almanac Media Kit

 

 

Readership: 52,500 | Press Run: 21,000

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Niche Publications and Special Sections

Enhance your marketing strategy by incorporating our magazines and special sections to reach your target audience. We create over 50 publications with local content annually and distribute them via the Observer-Reporter, The Almanac, Herald-Standard, and Greene County Messenger. Each publication has its own specialized segment for a market or area of focus covering Washington, Southern Allegheny, Greene and Fayette counties. Use these local products as a tool to engage with our readers and connect with your future customers.

 

Combined Readership: 112,500+

Combined Press Run: 45,000+

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ADDITIONAL SERVICES

Digital Marketing

Reimagine Main Street was created to help businesses take advantage of the amazing potential of online marketing. Quite literally, re-imagining the main streets of communities. Physical business locations on main street used to be enough now customers no longer walk into a business without doing some sort of online research. Window displays have been replaced by websites. Google searches are the new way of getting customers through the door. E-commerce has overtaken brick + mortar. Reimagine your business + get ready to meet the customers you have been missing.

 

RMS Media Kit 2023

 

Average monthly pageviews (O-R): 1.8 million

Reimagine Main Street

Event Marketing

Our Event Marketing team produces events throughout Southwestern Pennsylvania that are engaging, well-attended events that bring value to event-goers, participants, vendors, and sponsors alike. Through our built-in promotions on all of our platforms, along with our unique partnerships in the region, there’s no better way to get exposure for your business. Live events provide personalized touchpoints that create positive brand associations, educate prospects and accelerate sales. For vendors, we offer high-quality, well-organized events with high-traffic venues to get your products and services in front of targeted audiences that fit your business.

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BeLocal

Promote and drive traffic to your small or medium business by joining the BeLocal Network! Becoming a member provides massive exposure for your business in print, media and at our regional events. Participating organizations in each market will offer cardholders an exclusive and enticing discount. Discount cards can be used in any region of the BeLocal Network. Visit BeLocal.net to check out the latest offers and participating businesses. In addition to a discount card program, our newspaper will publish a weekly editorial to educate the community about the importance of shopping locally. Corporate sponsors can brand their business by supporting the shop local message. 

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OUR TEAM

Carole DeAngelo

Advertising Director
cdeangelo@observer-reporter.com
o: 724.223.2622

Kendra Scalzi

BeLocal and Events Manager
kscalzi@belocal.net
o: 724.225.2073

Natalie Gloady

Digital Strategy Manager
ngloady@reimaginemainstreet.com
o: 724.206.2304

Pam Tuscano

Classified Manager
ptuscano@observer-reporter.com
o: 724.225.2075